Meet this International Rap Prodigy NOVA who is creating Sensation in India
Those of us who watch the hip-hop scene closely are excited about a young artist who is set to take over the airwaves with his first album soon: NOVA!
Nova drew inspiration from hip-hop classics like 8 Mile starring Eminem and Straight Outta Compton about the gangsta rap group N.W.A. to start penning his thoughts at the age of sixteen. Nova is one of the rare talents in India who take care of all aspects of their rap by themselves - he writes, performs and produces his own music and lyrics.
Nova honed his skills by participating in Cypher and other rap battles representing Mumbai, India. His ability to mix the western hip-hop influences with his roots in the Indian culture & music made him stand out among his contemporaries. His first single released in April 2017 - a cover of Heathens by Twenty One Pilots featuring the rising star Alfeeya. Within a week it had over a million views on YouTube and other music platforms, gaining him fans across middle east and Indian subcontinent.
Nova’s new single, Belief, has been launched and presented by the #1 music label in India - T-Series. With music by Brainsetter, Nova’s unique flow has hit the mark once again. In less than a week, this song also had over a million views across platforms. On YouTube, it was a viral success and is trending in the "Most Popular Tracks - India" section. Nova has tempered the influence from rap giants like Eminem, Jay-Z, Kendrick Lamar, Logic and Drake to create a flow and style of expression of his own.
Considering that his first original Hindi single is already a chartbuster, one expects Nova to scale great heights with music to come. With a positive message of self-belief and not giving up in the face of opposition, Belief stands out from the popular rap songs which depend on bragging to connect to young India. Produced and digitally powered by MCN Digital, the song with its festive feeling centered around Ganapathi has connected with masses around the nation. Nova’s way of connecting rap with the culture and traditional values of India has touched a cord with all his listeners. To watch what we are talking about here is the Music Video
"Music Video" section [https://www.youtube.com/watch?v=7Y7fHMIf4rQ]
His expertise in combat sports like MMA, Boxing, and Muay Thai has instilled in him a never-say-die attitude that the song captures. And, instills the same positive outlook in all his listeners.
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by: MCN DIGITAL